Brief us
Tell us the goal, the audience, the platforms and a budget range. A person replies within one business day. If it is urgent and you are a brand, call.
East York, ON M4H 1J6
What makes a useful brief
- The business goal, not just "a video" or "some influencers".
- Who it is for and where they are.
- Platforms and formats you already know you need.
- A budget range, even a rough one. It changes what we recommend, and we do not approach creators until one is confirmed.
- Dates: launch, event, or "ongoing from".
- Whether you can ship product to creators.
- Anything you have tried before and what happened.
What happens after you send it
The form goes to the inbox above and into our records. You get an acknowledgement that restates the brief as we read it, so you can correct anything before we start sourcing. A person then reads it, pulls creators who fit the category, platform and budget, and comes back with a plan: named creators with recent work, the engagement we measured and when, the audience geography each one supplied, what each would make for you, and one fixed price for the finished thing. If the budget is not enough for what you asked, the plan says so and suggests what it would buy instead. The plan is free and carries no obligation. The whole process is described step by step on how we work.
Which route for which need
| You are | Use | What to expect |
|---|---|---|
| A brand with a job in mind | The form on this page, or the longer brief form if you already know the budget band and platforms | A reply within one business day, then a plan within a few business days |
| A brand that wants to talk first | The phone number above, during business hours | Ten minutes on whether creators are the right spend for you at all, before you fill anything in |
| A brand that already sent a brief | Reply to the acknowledgement email, or sign in at the portal at /portal with the same address | The brief as we received it, what stage it is at, and a way to correct it |
| A creator who wants to be considered | The application form | A written answer within five business days. Applying is free and is not a promise of work |
| A creator who already applied | Reply to the email you received, or sign in at the portal at /portal | Where you are in the nine checks, what is still missing, and the date we owe you an answer by |
| Anyone with a privacy request | Email, with the address you used with us | Access, correction or deletion of what we hold, as set out in the privacy policy |
Before you write
Three pages answer most first questions. Pricing lists what a plan, a content package and a creator posting to their own audience cost, and what we do not charge for. Content packages shows exactly what six, fifteen, twenty-four or forty-eight assets include. The budget estimator gives a planning range before you commit to a number. None of them replace a brief, because a quote is specific to what you are selling and where it will run.
Questions
How quickly will I hear back?
A person replies within one business day, Monday to Friday. A full plan with named creators and a price takes a few business days more, longer if your category needs sourcing from scratch.
Can I call about a creator application?
No. The phone line is for brands. Creator applications and questions about them go through the online form and email, and every application gets a written answer within five business days.
Is there a minimum budget?
Content packages start at $1,250 for six assets. Below that we will still read the brief, and the honest answer is usually to buy a small amount of content for your own ad account rather than to pay for posts. A plan costs nothing either way.
Do you work with brands outside Canada?
Yes. Creators on the roster are in Canada and the United States, and most work is remote. Prices are in Canadian dollars.
What happens to what I send?
It goes to the inbox above and into our records, and nowhere else. No newsletters, no automated sales sequences, no reselling of details. The full policy is on the privacy page.