How we work

The same five steps for a single video or a year-long creator program. This page is the long version of what we promise on the home page.

1. Brief

You send what you know: the goal, who it is for, where it will run, a budget range, and a date. We reply within one business day with questions, not a proposal. If we are not the right fit (for example, you need broadcast-scale production or a global creator roster) we say so and point you somewhere useful.

2. Plan

A written scope: deliverables with durations and formats, shoot days or creator counts, revision rounds, schedule, and a fixed price. For creator campaigns this includes a shortlist with audience data and the contract terms we will use. For video it includes the treatment or script outline. Nothing starts until you approve this document.

3. Make

One point of contact throughout. Video: pre-production, the shoot, then a first cut on the agreed date. Creators: outreach, contracting, briefing, content approval against the brief and the disclosure rules. You see work at defined checkpoints, not as a surprise at the end.

4. Ship

Delivery in every version the plan listed, with captions, disclosures, tracking links and a handover note. Creator posts go live on the schedule; we monitor the first 48 hours for comments that need a response.

5. Report

What ran, what it did, and what we would do differently. Reach, views, engagement, click-through where tracked, and cost per result. For ongoing work this becomes a monthly review with the next month's plan attached.

How we charge

Fixed price per project, or a monthly retainer for ongoing content and creator programs. We do not take a percentage of creator fees on top of a retainer; creator costs are passed through at cost with the contracts visible to you. A written quote precedes every engagement, and anything outside its scope is quoted before it is done.

What we ask of you

• A decision-maker who can approve within the agreed review windows.
• Brand assets, guidelines and any legal requirements on day one.
• Access to the analytics we need to report honestly (platform insights, UTM-tagged links, or a read-only dashboard).
• Payment terms as agreed in the quote, typically a deposit to schedule and the balance on delivery.